Fiona Soutter

CEO, Krea8tive Enterprises 

From Products to Purpose

Join Fiona Soutter as she explains how conscious consumers are increasingly seeing brand purpose as an important factor when deciding to purchase a product or service. Having a clearly defined brand purpose is also what keeps you going when things (inevitably) get hard.

This session is available for 24 hours on:
Wednesday, 25 Feb 2021 from 9 AM (UK Time)

After leaving a teaching career in 2008, Fiona Soutter saw the opportunities in running an online business. However, a car accident in 2014 derailed Fiona’s progress and she had to fight through years of chronic pain. In 2020, Fiona launched her e-commerce business and developed a brand that resonated with her audience, which resulted in her being able to quickly grow it to a 7-figure turnover.


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