CEO, Liazon Marketing
Drawing Outside The Drawing Board: How Humor and Boldness Can be Utilized for Unforgettable Marketing
McClain will be using real life examples of the importance and value of advertising in a way that makes your product stand-out from the competition. More importantly, how to make your product be unforgettable to potential customers. McClain will be focusing on the value that humor, wit, and uniqueness bring to the table when trying to accomplish discoverability and memorability.
McClain Warren is a single mom who owns Liazon Marketing - an Amazon-focused marketing company with a few business partners (one being her sister). She also co-hosts an ecomm podcast called Rize and Shine. Though she has a propensity for e-commerce, advertising and writing, her passion is studying the psychological impact humor can have at engendering emotional connections to people and products.
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